“Can you put a price on the value your people and assets provide to your organization?” That is the
key question when your organization considers investment in security. Leaders can build and sustain a
culture of readiness within their organizations by investing in security measures to drive strategy, policy,
revenue, and actions. Improving the organization’s resilience requires an enterprise security program
that addresses both physical and cybersecurity risk.
A business case for security will be based on an in-depth understanding of organizational vulnerabilities,
operational priorities, and return on investment (ROI). According to recent reporting, 43% of
cyberattacks are aimed at small businesses; however, only 14% of small businesses are prepared to
defend themselves.1 Physical and cyber incidents can have catastrophic impacts on the daily operations
of small and mid-sized businesses (SMB). Moreover, physical security incidents—whether targeted
violence or natural disaster—can have catastrophic impact on the daily operations of small and midsized
businesses (SMB). Having the flexibility to securely adapt to current and future threats will increase resilience.
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